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Anand Nelson

INTRODUCTION

Anand Nelson is an experienced customer service and sales professional with over 10 years of expertise in FMCG sales, distribution, retail management, and business development. He has demonstrated strong leadership by managing cross-functional teams and driving sales growth through effective strategy execution, product launches, and market development initiatives. Anand has a proven track record in achieving revenue and volume targets, managing dealer networks, and ensuring product visibility and availability. His experience spans roles in reputed organizations, including Varun Beverages, IndusInd Bank, and Kotak Mahindra Bank, as well as entrepreneurial leadership as Founder Director of AJ Foods Pvt. Ltd. He possesses strong communication, negotiation, and client relationship management skills, with a focus on maximizing ROI and team performance. Anand holds an MBA in Marketing and currently pursuing Ph.D. in marketing management.

Academic Biography
• Ph.D. (Marketing Management) in 2025-ongoing, Department of Commerce and Management, Tirpude Institute of Management Education, Nagpur, India.
• MBA (Marketing) in 2022, Liverpool John Moores University, UK.
• B.B.A (Marketing Management) in 2012, Tirpude Institute of Management Education, Nagpur, India.
Academic Experience

  • Assistant Professor – External engagement, Tirpude Institute of Management Education, Nagpur (February, 2025 – present).

Industry Experience
• Customer Executive, for Varun Beverages Limited, Bilaspur for 04/2023 – 10/2023
• Founder Director, AJ Foods Pvt Ltd, Raipur for 03/2019 – 01/2023
• Key Accounts Manager, IndusInd Bank, Mumbai for 02/2018 – 08/2018
• Deputy Manager, Kotak Mahindra Bank, Mumbai for 03/2015 – 02/2018
• Marketing Executive, ESAF(Go Nature), Navi Mumbai for 06/2013 – 01/2015
AREA OF EXPERTISE
• Marketing management
• Activity Based Learning (ABL)
• Admissions and placement
RESEARCH PUBLICATION

  • NIL

BOOK CHAPTERS / TEACHING MATERIAL

  • NIL

ACHIEVEMENTS & AWARDS
• CASA Achiever Award, 2015, Kotak Mahindra Bank, Mumbai.
• Credit Card Mania Award, 2018, IndusInd Bank, Mumbai.